political advertising - updates

Rappler's latest stories on political advertising


Google bans political ads in Singapore as elections loom

Dec 04, 2019 - 8:12 PM

The ban is imposed under controversial new rules aimed at fighting disinformation in the city-state, which critics fear could be used to stifle dissent

Snapchat checks for deception in political ads

Nov 19, 2019 - 5:19 PM

Snapchat's strategy seems to be a middle ground between Facebook's controversial tolerance of proven lies in political ads and Twitter's decision to ban them all together

SNAPCHAT. A picture taken on October 1, 2019 in Lille shows the logo of mobile app Snapchat displayed on a tablet. (Photo by Denis Charlet/AFP

New law provides bigger discounts for political ads

Feb 16, 2019 - 12:22 AM

President Rodrigo Duterte signs a law designed to benefit candidates with smaller budgets, in time for the 2019 elections

Koko Pimentel files bill on cheaper political ads

Apr 12, 2018 - 3:10 PM

A similar bill was already passed on third and final reading in the House of Representatives

KOKO PIMENTEL. The PDP Laban Thanksgiving Party at the Midas Hotel and Casino in Pasay City on November 16, 2016. File Photo by Alecs Ongcal/Rappler

House approves on final reading 50% discount on political ads

Dec 11, 2017 - 8:38 PM

Political parties and candidates cannot be charged a rate higher than that of regular advertisers, the bill says

House bill seeking huge discount on campaign ads approved on 2nd reading

Dec 07, 2017 - 8:30 AM

If House Bill 6604 becomes law, the Comelec would also be given the power to regulate the rates of political ads

TV still candidates' platform of choice in 2016 elections

Aug 13, 2017 - 4:00 PM

Radio comes second to TV in terms of ad buys from the candidates research by PCIJ shows

55 print, TV, radio outfits did not submit all pol ads docs?

Aug 13, 2017 - 9:00 AM

Like wayward candidates many media agencies also failed to file reports with the poll body in defiance of their obligation in law

Anti-Duterte ad by Trillanes riles up Duterte supporters

May 06, 2016 - 10:44 AM

The ad pushes Duterte supporters to go on attack mode both online and offline

Screenshot from Facebook

GMA Network's net income doubles with election-related ads

May 05, 2016 - 4:35 PM

The chief of the broadcasting giant says he is hoping the network s net income would hit P3 billion by yearend

BREACHING TARGETS. GMA Network's Felipe Gozon (2nd to the right) says he hopes the network will further improve profitability, particularly in regular advertising. Photo by Chrisee Dela Paz/Rappler.com

WATCH: President, VP bets' political advertisements

May 04, 2016 - 12:43 PM

2016 presidential and vice presidential candidates go all out in their political advertisements to woo voters

43 minutes of TV ads in 2-hour ABS-CBN VP debate

Apr 18, 2016 - 12:10 AM

This is 32 of the 133 minute broadcast a bigger share compared to the vice presidential debate aired by CNN Philippines

Only 1/5 of VP debate are TV ads

Apr 11, 2016 - 9:06 AM

This is a smaller share compared to the last 2 presidential debates But the VP debate aired by CNN Philippines features more political ads

Scenes from the VP debate venue.

'Pride' detergent ad: Don't choose candidate who steals, kills, or is unprepared

Mar 24, 2016 - 7:00 PM

UPDATED A corporation largely owned by a family from Capiz is behind political ads that appear to attack Mar Roxas rivals

Screenshot from the Pride TVC

Fewer TV ads during Cebu presidential debate

Mar 20, 2016 - 11:20 PM

UPDATED Rappler counts over 41 minutes of commercials during the 160 minute broadcast on TV 5 Compare that to the 48 minutes of ads during GMA 7 s 135 minute CDO debate in February

Screenshot of the 2nd presidential debate in Cebu City on Sunday, March 20. Video courtesy of TV5

Binay: P1-B pre-campaign spending a ‘non-issue’

Mar 11, 2016 - 3:27 PM

Vice President Jejomar Binay says he will abide by the ad spending limits imposed by the Commission on Elections during the campaign period

NON-ISSUE. Vice President Jejomar Binay downplays the amount he spent on ads during the pre-campaign period. File photo by Lito Boras/Rappler

WATCH: Presidential candidates on the aftermath of the Comelec debate

Feb 22, 2016 - 3:38 PM

Who is the real winner?

The wRap: Comelec presidential debate

Feb 22, 2016 - 2:12 PM

Here s a quick wrap of the first Comelec debate held Sunday February 21

Of 2-hour presidential debate, 48 minutes were ads

Feb 22, 2016 - 1:36 PM

MindaNews monitors 117 ad placements in 6 commercial breaks

photo by Bobby Lagsa / Rappler

PH GDP growth, political TV ads, fake bombs in France | 6PM wRap

Jan 28, 2016 - 7:34 PM

Watch the 6PM edition of Rappler s newscast The wRap

In animated TV ad, Duterte 'strikes' down crime, corruption

Jan 28, 2016 - 10:01 AM

The 15 second video shows the bloody fall of wrongdoers like corrupt cops and kidnappers under a Duterte presidency

'NO BLOODLESS CLEANSING.' In a new political ad, a bowling ball representing Duterte takes down 'bad guys' leaving a trail of blood. Screengrab from Youtube

New Duterte ad: No face, no dialogue, clear message

Jan 27, 2016 - 11:43 PM

The Davao City mayor is nowhere to be found in his latest political ad But the message on fighting crime is classic Rody Duterte

Screengrab from Youtube

New ad: Grace Poe tells voters she's 'not disqualified'

Jan 13, 2016 - 7:48 PM

Using simple terms to explain complicated legal issues the advertisement clarifies that the High Court has yet to decide with finality on her citizenship and residency

In new Binay ad, the average Filipino is ‘nognog’ like him

Jan 13, 2016 - 7:31 PM

Sino pa ba ang magtutulungan kundi tayo? asks the Vice President in his latest political ad

'SINO BA SI NOGNOG?' Vice President Jejomar Binay continues to embrace being "nognog" in his latest political advertisement. Screengrab from Binay's ad

LTFRB allows political ads on public utility vehicles

Dec 29, 2015 - 9:54 AM

This comes after the Supreme Court granted a transport coalition s petition against the Comelec ban on election campaign materials on PUVs

VIRAL AD: Duterte tells criminals, 'Ito na ang huli ninyong Merry Christmas'

Dec 23, 2015 - 8:00 AM

Presidential aspirant Rodrigo Duterte s latest political advertisement is reportedly produced by an action star who avidly supports him

GMA-7 exceeds 2015 revenue, ratings target

Dec 10, 2015 - 8:45 PM

GMA chief Felipe Gozon says that since the network is already ahead in ratings it expects a higher share in political ads for the 2016 elections

ELECTION YEAR. GMA Network expects higher revenue in 2016 than this year due to election-related advertisements. Photo by Chrisee Dela Paz/Rappler

Political Ads: Poe, Roxas, Joel Villanueva, Francis Tolentino, Risa Hontiveros, Isko Moreno

Aug 31, 2015 - 8:30 PM

Rappler s round up of political advertisements in the last week

Political Ads: Mark Villar, Sherwin Gatchalian, Bongbong Marcos, Grace Poe

Aug 18, 2015 - 11:30 AM

Rappler s round up of political advertisements in the last two weeks

Comelec: 'Moral question' hounds early campaigners

May 30, 2015 - 8:00 AM

UPDATED Saying it is more than a legal question Comelec Chairman Andres Bautista points out There s a loophole in the law

ELECTIONS CHIEF. Commission on Elections Chairman Andres Bautista calls on watchdogs to call out early campaigners. File photo by Joel Leporada/Rappler

Duterte political ad: Ganito kami sa Davao

May 28, 2015 - 7:27 PM

The mayor s new political video follows the line adopted by now Vice President Jejomar Binay s successful 2010 campaign: replicate local good governance

DOING A MAKATI. In his new political advertisement, rumored presidential aspirant Rodrigo Duterte makes a promise that what Davao City achieved in his watch can be replicated across the country. File photo by Karlos Manlupig/Rappler

Final: 120 minutes pol ads per TV station – SC

Nov 05, 2014 - 5:44 PM

The Supreme Court – junking the appeal of the Solicitor General on behalf of the Comelec – maintains that the limits on political ads violate free expression and people s right to suffrage

VP Binay turns speech into political ad

Sep 26, 2014 - 8:03 PM

This fight is for all Filipinos The advertisement airs as Binay battles corruption allegations coming from his former allies in Makati City

SC junks Comelec limits on airtime of political ads

Sep 02, 2014 - 3:27 PM

The Comelec wanted to revert to the original rule of 120 minutes for all stations instead of 120 minutes per station but the High Court says it was arbitrary

Political ads assure ABS-CBN of P2-B profit in 2013

Oct 18, 2013 - 9:44 AM

Political advertisements in the run up to the May 2013 national elections boosts the chances of ABS CBN to meet its 2013 earnings target

'Social media dominance over TV means better PH elections'

Aug 24, 2013 - 4:11 PM

Once social media gains dominance over TV it becomes an equalizer in political campaigns

Pol ads boost ABS-CBN, GMA first-half earnings

Aug 13, 2013 - 5:09 PM

The two biggest television networks in the country book double digit growths in first half earnings

STRONG FIRST HALF. The country's biggest television networks record double-digit growths in January-June earnings due in part to political ad revenues

Most voters get info on bets from TV ads – survey

May 02, 2013 - 8:00 AM

85 of voters turn to TV ads to learn about candidates The rates are highest in Metro Manila and the Visayas and among the ABC class

From ‘ground war’ to ‘air war’

Apr 22, 2013 - 12:40 PM

With restrictions on TV ads lifted by the Supreme Court will sorties lose primacy in the campaign?

Rappler Newscast | April 19, 2013

Apr 19, 2013 - 8:51 PM

A manhunt for suspect no 2 in the Boston bombings continues after one suspect is killed in a shootout with police | Terrorism expert Rohan Gunaratna says the Boston bombings is an intelligence failure | President Aquino supports Commission on Elections chair Sixto Brillantes on airtime limits for political ads

More Senate bets hit SC ruling on pol ads

Apr 17, 2013 - 8:32 PM

More senatorial candidates saying the lifting of airtime limits will favor their moneyed rivals

SC allows Cayetano to intervene in airtime limits case

Mar 19, 2013 - 4:37 PM

The re electionist senator will join TV networks GMA7 and TV5 in arguing against the Comelec s rule that allows a candidate to place only a total of 120 minutes of TV ads in all stations

Social Media wRap: #PHvote and Harlem Shake

Feb 17, 2013 - 1:32 PM

A deluge of crazy advertisements for the 2013 elections the Super Bowl XLVII and Valentine s Day holiday dominated social media in the 1st half of the month

Celebrities endorse Team PNoy bets for free

Feb 15, 2013 - 2:02 PM

Do celebrity endorsers still add value to a senatorial campaign?

Image from Sonny Angara's Facebook page.

Sipag at Tiyaga, Mr Palengke and 4 other memorable ads

Feb 11, 2013 - 9:45 AM

We re listing 6 memorable senatorial advertisements that taught us a thing or two about the effect of political advertising on voters

Why revert to old airtime cap for pol ads?

Jan 27, 2013 - 2:32 PM

The new rule tries to reflect the spirit of the Fair Elections Act say poll officials

4 media rules for election bets

Jan 16, 2013 - 6:29 PM

Comelec tries to put an end to creative ways of going around advertising limits

Huge cuts in bets' TV, radio ad minutes

Jan 16, 2013 - 10:29 AM

How Comelec will enforce the new rules remains to be seen Previous elections have shown how candidates violated the already generous advertising limits

GMA-7 says pol ads to lift 2012 income above target

Nov 07, 2012 - 5:52 PM

The company says political advertisements for the 2013 midterm elections could be higher than ads for the 2010 presidential elections